Major Impacts of Technology in Communication
The use of technology has become a necessity in our lives in recent times. It has become part of our daily lives and everything we do to communicate with our friends, family members and colleagues revolves around this new technology. Thanks to advanced technologies, you use your mobile phone to call or message others, send emails via messaging networks, hold video conferences and even communicate with others via social media platforms.
Thanks to many innovations and discoveries, technological advances continue to change the way we communicate and it is important to embrace these new discoveries. Let’s take a look at how technology has affected communication, both in businesses and on an individual level.
How technology has improved communication between individuals
Technology has created new and better ways of communication that are easy for everyone to use. People can easily get in touch with their friends, even if they live far away. Instant texting, email, video calls and the use of other social media networks are some of the faster and more convenient ways that have been made possible by new technologies. Moreover, you don’t need to carry your laptop or other devices with you to send emails to your friends, as you can easily access messaging services and even make video calls via your smartphone.
– Communicating with the masses
Technology has made it easier to transmit information, even to a large group of people. Unlike in the past when you had to write messages to each person in the group you wanted to share the information with, today you can easily send a single message to everyone in the group by simply clicking the send button. All you have to do is create a list of contacts from the group you want to share the information with, then write your message in your email and include the list of contacts from the group in the “to” section. This way, the message is sent to everyone in your group at the same time.
– Affordable communication tools
Advanced technologies have created less expensive means of communication, allowing users to save huge amounts of money that could have been used to send information. Before the advent of advanced technologies, people used to send letters to their loved ones at a high cost and these letters even took weeks to reach the recipient, but today we can call, text or email our friends and relatives at no cost.
-Security in the transmission of information
Technology has provided secure means of communication that ensures that there is no breach of information transmitted from the sender to the recipient. Emails and even SMS messages are encrypted so that the information cannot be seen by anyone other than the recipient. The phones are also equipped with security software that prevents malicious people from accessing the owner’s information. You can also lock your phones with strong passwords, so that no one can access the information on your phone or other electronic device without your permission.
– Making communication fun
Gone are the days when people sent letters to their loved ones that didn’t reach the recipient for months. Today’s communication devices are so fast that you can have instant conversations with your loved ones. You can also have group conversations and even video chat, which is more like personal communication.
humour and other feelings towards the person you are talking to.
Impact of technology on business communication
– Improves customer relations
Technology has made it easy for companies to connect with their customers and thus improve their performance. Through the use of social networks, companies can communicate freely with their customers, informing them about their products and thus boosting their sales. For example, many companies have set up Facebook pages to inform customers about their products and answer questions about their activities and services. The constant conversation also builds trust in business transactions between different customers.
– Ease of launching new products
A long time ago, companies had many problems in informing their customers about their new products due to poor communication tools, but thanks to advanced technologies that have created better and easier ways for companies to reach their customers. Today, companies only have to send one message to different customers to inform them about the new product, its applications and all the information they need to know about the new product. This way, all customers receive the same message at the same time.
– Improved ways of conducting product and service surveys
Thanks to advanced technologies, simple and less expensive ways of conducting product surveys have been created. This includes the use of social networks and even emailing survey forms to different customers. In this way, customers can easily give their opinions on different products and what kind of improvements should be made to the products. These are less expensive ways of getting responses from consumers, unlike the days when companies had to spend a lot of money to get their surveys published in national newspapers and magazines.
– Video conferencing facilities
Long ago, companies had to postpone business meetings until every member was physically available for presentations, which delayed business operations. Today, new technologies allow companies to hold meetings with video conferencing capabilities, even if some members are not present.
– Digital networks
Digital networks have also broken new ground by making communication easier. You can easily communicate with people in the office without network problems, no matter where you are. Your colleagues can also send or print files for you, even if they are out of the office.
Technology has had a huge impact on our businesses and even our daily lives. Communication has been simplified and people can still communicate with their loved ones, even if they are far away. New and improved ways of communication have also been developed by advanced technologies and it is important to switch to these effective ways of communication for a better life.